Title of magazine: Cosmopolitan
Audience of magazine: 20 - 30, Females
Advertisement: Caress Brazilian Exotic Oil Infusions Body Wash
Purpose of Advertisement: To promote a new product
Main Idea: It is supposed to make your skin feel exotic like you are on an island.
Possible elements: The add has a beautiful Brazilian women on it.
The add gives off an exotic feel so therefore the consumer will go out and by this product hoping to get this refreshing feeling.
My advertisement is for the new Caress Brazilian Exotic Body Wash. I found my add in Cosmopolitan magazine. The audience for this magazine consists mostly of women of the age twenty-one to early thirties. My add uses tropical colors to draw the audiences attention. A major portion of the add is taken up by a beautiful Brazilian women. This also is used to draw the audiences attention. At the bottom of the add the Caress bottles are enlarged to show the actual product that the article is talking about. The bottle that is in the front is yellow because yellow is more likely to draw attention. At the bottom of the Brazilian woman's feet there is a path that leads to the body wash. I think that this is saying that if you want to look like a Brazilian goddess then use this product. The article gives off a tropical feel. The advertiser is trying to stress to the reader that if they buy this product then every time they use it it will make them feel like they are on a tropical island. The black and purple writing just sees to flow across the page. This gives off a care free feeling. At the bottom of the the advertisement it says Caress play with beauty. This is telling the audience to go out and try new products. Over all the advertiser uses many useful techniques to catch the readers eye. I believe that this article will get a lot of responses.